Programme
Together with our Programme Committee of leading international fundraising leaders, we have created an exciting and engaging programme around topics like ethical standards and self-regulation, innovation and technology, donor journey, recruitment and team motivation, business models and many more.
Our speakers (in order of appearance) are:
Günther Lutschinger
Austrian Fundraising Association
AUSTRIA
Markus Enenkel
Perigee GmbH
AUSTRIA
Sasha Buonasorte
Shelter UK
UNITED KINGDOM
Erica Waasdorp
A Direct Solution
USA
Joyce Browaeys
Strategies and Leaders
BELGIUM
Karl Magnus Rohde-Næss
Norwegian Air Ambulance Foundation
NORWAY
Carl Young
JIGSAW Fundraising
AUSTRALIA
Stephan Kropf
Austrian Fundraising Association
AUSTRIA
Ram Ranjan Prasad
Fundraising Specialist
INDIA
Daniel McDonnell
UNICEF
UNITED KINGDOM
Gabrielle Edmond
Save the Children International
SPAIN
John Jeffries
New Canvassing Experience (NCE)
UNITED KINGDOM
Adriana Aguilera
The Fred Hollows Foundation
AUSTRALIA
Karen Delorme
The Canadian Red Cross
CANADA
Robert Buchhaus
Face2Face Fundraising GmbH
AUSTRIA
Gordon McCrindle
OmniRaise
MALAYSIA
Sherry Bell
PFFA Professional Face-to-Face Fundraising Association
USA
Peter Hills-Jones
Public Fundraising Regulatory Association
AUSTRALIA
Angela Norton
Public Fundraising Regulatory Association
NEW ZEALAND
Suchada Bhukittikul
UNHCR Thailand
THAILAND
Letal Zidkony
Planned Parenthood
USA
Gill Marshall
Amnesty International
UNITED KINGDOM
Mafalda Rodrigues
Amnesty International
PORTUGAL
Tobin Aldrich
AAW Partnership
UNITED KINGDOM
Imogen Ward
AAW Partnership
UNITED KINGDOM
Matt Radford
Vulnerable Paths
UNITED KINGDOM
Elsbeth de Ridder
Save the Children International
SPAIN
Flavia Lang Revkolevsky
Tools4Change
BRAZIL
Eduardo Massa
Amnesty International
BRAZIL
Barratt Kennett
EFCOMM PTY LTD
AUSTRALIA
Ruth Williams
Austrian Foundation Association
AUSTRIA
Franz Karl Prüller
ERSTE Foundation
AUSTRIA
Michael Cronin
UNICEF
THAILAND
Liam McEntegart
REAL Fundraising & F2F Alliance
UNITED KINGDOM
Richard Prentice
SG Support
MALAYSIA
Daryl Upsall FCIOF
President, Daryl Upsall International
SPAIN
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Themes of the 1st International F2F Fundraising Congress
The inaugural International F2Fundraising Congress provides a unique platform to learn, engage and connect with fundraising professionals from all over the world. In interactive, outcome-driven sessions we will explore crucial issues and share best practice around the following key themes:
Recruitment & Team Motivation
The quality of the recruiters, team leaders and co-ordinators is crucial for successful F2F programs, not only regarding the number of supporters, average donation and retention rates, but also the side-impacts on the public image or acceptance and valuing of F2F with non-profit organisations. Share your experiences and best practice case studies as well as the failures with this complex but vital and high level human resource management issue. We ask you to submit your idea around the following sub-topics:
- Different paths in recruitment strategies: Bring your case studies on your innovative recruitment model or show how your organisation goes about facing recruitment challenges
- Integrated F2F/online recruitment strategies: working with Google AdWords and other digital media
- Cross recruitment experiences
- Recruitment & education; train the trainer concepts, what works and what has failed?
- Key aspects of team motivation and retention, model case studies
- Soft skills development and training; psychology of fundraisers
- Human resources strategies, career development and personnel management, codes of professional conduct etc. in general
Innovation & Technology
Systematic innovation and improved technology is needed to manage and control the sign-up process and its full integration with and complex back office management processes and long-term donor stewardship. Within this section we will address and share the pros and cons of the latest smart technologies in the market and those in development. Showcase how your organisation and technology partners are responding to the various challenges, be they related to banking systems, quality control or analysis and reporting; share the specific apps used for sign-up processes, fundraiser motivation, storytelling and use of using virtual reality and other immersive experiences; examples of facilitating and controlling payments; performance analysis and big data, artificial intelligence etc are the keywords in this section.
Donor Journey: Open up to other strategies and how they interact
“A Donor Journey is a series of communications with donors that follow the logical evolution in the relationship between the organisation and the donor. The Donor Journey inspires and delights donors. In this way, their connection with the organisation should be strengthened and donations should be increased in the long term.“
Definition by https://blog.raisenow.com/en/what-is-a-donor-journey/
Within this topic we ask you to showcases of interaction with potential donors and/or new adaptions or even new ways to approach on street, we want to understand your designed donor journey and/or how integrated fundraising (F2F working other fundraising tools such as SMS, telephone, WhatsApp, Instagram etc.) is handled in your organisation; what do you undertake to systematically retain and develop the lifetime value of your face to face recruited donors.
Ethical Standards & Self-Regulation
Ethical standards and self-regulation initiatives have been early developments within the F2F world. Within this section we want to understand the landscape within which the tool of F2F is embedded, such as; how can it impact upon the acceptance, influence and image of the sector and of fundraising within a non-profit organization?; Pricing policies and practice versus quality management and delivery; Price models/cost per donor – what is the right price to pay for what quality donor? Furthermore are we interested to understand about the mechanisms of self-regulation, especially in emerging markets. Market saturation leads to various ways how capacity and/ or location management is or can be regulated; share your case studies how you in your country/region/organisation deal with quality initiatives (quality standards), advocacy and joint initiative(s) of self-regulation.
Business Models
As in society also the F2F fundraising word there are abroad range of urgent sustainability challenges, in particular, how to create “sustainable business models” – and the contribution to ecological/ social/economic value creation – will be of high relevance. We are looking for future-fit F2F business models within the community to foster innovative transitions. You are invited to send in your case studies and/or ideas for a series of discussion panels in front of a highly competent audience.
General Topics
As outlined above we invite you to submit your special ideas or topics, again we address some key issues here you might consider to present or discuss on:
- What is the PESTLE for face to face fundraising now and in the next 5 years (Political, Economic, Social, Technological, Legal, Environmental) context that it operates in and as it evolves what does that mean for us?
- How to set up a new programme and structure it
- In-house or agency, both or hybrid? What about combined programmes between In-house team and agency team? Underlying strategies? Pros and cons of different approaches
- Challenges and opportunities of in-house programs
- Challenges in establishing F2F emerging markets
- Core qualities of F2F programs, KPIs & benchmarks
- The relevance of clothing/uniforms/staging/props etc.
Contact
If you have any questions regarding the programme, please contact Stephan Kropf
(program coordinator, stephan.kropf@fundraising.at, +43 1 276 52 98-11).
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