Professional Development

Face-to-face is a driving business in fundraising. Despite growing engagement, better skills and new technologies, legal restrictions and a lack of trust could slow down growth.

The International F2F Fundraising Congress in Vienna provides a platform for learning and sharing about direct dialogue in fundraising. Speakers lead interactive sessions to address challenges and professionalise the method.

We, the Fundraising Association Austria, are thrilled to be hosting the Congress in Vienna to bring together the global community of F2F fundraisers and also to share experiences and discuss the future of this important method.

The programme is developed by a committee of international fundraising leaders such as Daryl Upsall and F2F fundraising experts such as Daniel McDonnell (Unicef) and Elsbeth de Ridder (Global F2F Fundraising Specialist).

F2F Fundraisers might be called

• Canvassers
• Facers
• Fundraisers
• Dialogers
• Independent Sales Agents (ISA)
• Ambassadors
• Recruiters
• Changemakers
• Social Promoters

Or

SPANISH – SPAIN / LATIN AMERICA

• Captación de Fondos Presencial – A direct translation of “face-to-face fundraising,” emphasising the in-person nature of the activity.
• Diálogo Directo – Similar to “direct dialogue fundraising,” highlighting the conversational interaction with potential donors. (Link from the Fundraising Association of Spain)
• Captación en Calle – Refers specifically to street fundraising conducted in public spaces like streets, plazas, or shopping areas.
• Captación Puerta a Puerta – Equivalent to door-to-door fundraising, where fundraisers visit homes directly.
• Captación de Socios – Focuses on recruiting members or regular donors for organisations.
• Recaudación Directa – Refers to direct fundraising efforts where fundraisers engage with individuals in person.
• Movilización Comunitaria – A broader term for community mobilisation to gain support, including fundraising activities.
• Engagement Presencial – Borrowed from English, sometimes used in urban or modern contexts to refer to personal engagement for causes.
• Captación Cara a Cara aka ‘Face to Face’ is used. (Link is from the Club de Fundraising).

BRAZIL

• Captação de Recursos Presencial – A direct translation of “face-to-face fundraising,” emphasising the in-person aspect of the activity.
• Abordagem Direta – Focuses on the direct approach used to engage potential donors.
• Captação de Rua – Refers specifically to street fundraising conducted in public spaces like busy streets, plazas, or shopping areas.
• Diálogo Direto – Similar to “direct dialogue fundraising,” highlighting the conversational aspect of engaging donors.
• Captação Porta-a-Porta – Equivalent to door-to-door fundraising, where fundraisers visit homes directly.
• Engajamento Público – Focuses on public engagement and outreach to secure donations or raise awareness.
• Captação no Campo – Translates to “field fundraising,” indicating work conducted outside formal settings.
• Mobilização Comunitária – Refers to community mobilisation efforts to gain support or raise funds.