Carl is an experienced Philanthropy and Fundraising Professional, Board Director, NFP Advocate and 2022 FIA Fundraiser of the Year. He has a proven track record with over 20 years of sustainable income development in the hospital, health care and international aid sectors.
With extensive expertise across all key fundraising methodologies Carl is passionate about establishing effective strategies, business rules and processes to empower charities in their donor engagement and development aspirations. His expertise has resulted in over 30 awards for fundraising excellence including FIA Fundraising Team of the Year in 2019.
Carl has more than 25 years senior fundraising experience at some of Australia’s leading charities including, Peter MacCallum Cancer Foundation, Heart Foundation, World Vision Australia and World Vision UK. In 2022 Carl was awarded the Fundraising Institute of Australia’s Fundraiser of the Year.
A strong believer in setting up effective business rules and processes to empower staff in strategic donor targeting, engagement and care, with all fundraising activities supported by evidence-based analytics and insights to performance manage programs and measure outcomes.
Carl has overseen extensive income and donor growth at a number of charities. At Peter Mac he grew several donor streams which saw the Foundation’s supporter base grow from 13,000 to 129,000 active donors in 5 years, with income increasing from $13m to $48m.
Carl regularly presents on fundraising best practise at a myriad of conferences, he and his teams have won numerous over 30 National and International Awards for Fundraising excellence, including Australian Fundraising Project of the year in 2013 (Major Gifts) and in 2014 (Bequests)
Carl at #F2FCongress23:
Day 1, 15:15-16:15: Workshop 1D – How Best Practice F2F Business Models and Regulation can Protect and Empower your F2F program
